Google’s still-young social network is largely the territory of early adopters and tech enthusiasts, but that hasn’t stopped journalists from experimenting with it. (Part 3 in a 4-part series on how journalists are using social networks beyond Facebook and Twitter.)
Google+ makes a convenient distribution channel for content, much like Facebook and Twitter. But as any social media guru will tell you, these platforms are not just about barfing out a series of self-promotional links (which followers tend to tolerate in limited doses). Engaging people is half the battle, and Google+ offers a few ways to do it.